CRM and Data Insights Manager

The purpose of the CRM and Data Insights Manger role is to ensure that Church Army uses high-quality data, insight, and analysis to make informed, evidence-based decisions as we communicate with external audiences and grow our supporter network.

The role holds day-to-day responsibility for Church Army’s CRM system (Microsoft Dynamics), including managing relationships with external technology partners. It plays a vital part in maintaining accurate, high-quality supporter data and ensuring the CRM is used effectively across the Engagement Team and wider organisation.

A key focus of the role is turning data into clear, accessible insight. The postholder will be confident working with CRM reporting and able to present trends and patterns in a way that supports decision-making and planning. They will work closely with colleagues to understand their needs and provide data, reports, and dashboards that are practical and meaningful.